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The instructions in this document are only relevant for customers executing a Proof of Concept or GTM Assessment with N.Rich. |
About our Website Tag in Cookieless Mode
N.Rich uses a tag/pixel to collect data about your website visitors. The data collected is used to power a range of capabilities including deanonymizing website visitors, providing website analytics and uncovering first-party intent at the account level.
You can make the most out of your N.Rich trial by installing the N.Rich Website Tag in Cookieless Mode. In Cookieless Mode, the tag does not generate any cookies and will skip all third-party syncs, which means that it can be safely triggered regardless of user consent and your consent management/consent initialization practices. In essence, the tag working in Cookieless Mode is a privacy-compliant way of tracking website behavior, without needing the user’s consent for cookies.
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