...
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nt('send', 'event', {
eventCategory: 'Outbound Link',
eventAction: 'click',
eventLabel: event.target.href'advertising click'
}); |
eventCategory, eventAction and eventLabel can be any string value, but there is some limitations:
eventCategory and eventLabel will be trimmed to 75 characters if exceeded, bounding spaces will be removed.
eventAction will be trimmed to 50 characters if exceeded, bounding spaces will be removed.
Every the time function will be called it will generate a new event in the statistics. The event will be saved within N.Rich analytics system to the table main_stats_final_v6 with event_name='PAGE_EVENT' and can be used in the various dashboards.
Examples of events:
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|
nt('send', 'event', {
eventCategory: 'Remarketing',
eventAction: 'purchase',
eventLabel: '$50.34'
}); |
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|
nt('send', 'event', {
eventCategory: 'Engagement',
eventAction: 'page viewed',
eventLabel: 'Discounts page'
}); |
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nt('send', 'event', {
eventCategory: 'Engagement',
eventAction: 'Scroll',
eventLabel: 'half page scrolled'
}); |
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|
nt('send', 'event', {
eventCategory: 'Engagement',
eventAction: 'Video view',
eventLabel: '20 seconds viewed'
}); |
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|
nt('send', 'event', {
eventCategory: 'Link action',
eventAction: 'click',
eventLabel: 'Ref to buy clicked'
}); |